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H & A introduces Neotame, a sweetener that is 8,000 times sweeter than sugar and having a clean, sweet taste like sugar.

A new calorie-free sweetener that will take your tastebuds to a new level of sweet sensations! Naturally sweet like sugar, only a lot sweeter. So only a small amount will be needed in your favorite foods to achieve the sweetness you desire.
Neotame is a versatile, new no-calorie sweetener. It represents the culmination of more than 15 years of research and development efforts to identify the "next generation" of sweeteners by the makers of NutraSweet Brand Sweetener.

Neotame is the most cost effective in blends with nutritive sweeteners.

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